BEAUTY OF JOSEON - Seoul Magic

Beauty of Joseon - Relief Sun Aqua-fresh : Rice + B5 50ml

Beauty of Joseon – Relief Sun Aqua-fresh: Rice + B5 50ml

Sunscreens

Beauty of Joseon – Relief Sun Aqua-fresh: Rice + B5 50ml

The Beauty of Joseon - Relief Sun Aqua-fresh: Rice + B5 SPF50+ PA++++ 50ml offers broad-spectrum sun protection with a lightweight, hydrating formula.Infused with rice seed water and vitamin B5 (panthenol), this sunscreen provides deep hydration while calming and protecting the skin from UV damage.

Beauty of Joseon - Red Bean Water Gel 100ml

Beauty of Joseon - Red Bean Water Gel 100ml

Moisturisers

Beauty of Joseon – Red Bean Water Gel 100ml

The Beauty of Joseon - Red Bean Water Gel is a lightweight moisturizer, specifically designed for oily skin and absorbs easily into the skin, maintaining its natural water-oil balance. With 44% red bean extract, it effectively absorbs excess sebum, leaving your skin feeling refreshed and revitalized.

Beauty of Joseon - Green plum refreshing toner : AHA + BHA (150ml)

Beauty of Joseon - Green plum refreshing toner : AHA + BHA (150ml)

Toners

Beauty of Joseon – Green plum refreshing toner : AHA + BHA (150ml)

The Beauty of Joseon - Green plum refreshing toner : AHA + BHA is a daily light and mild exfoliating toner that can wipe away dead skin cells, excess sebum, and other impurities on the surface of the skin that can remain after cleansing.

Beauty of Joseon - Apricot Blossom Peeling Gel 100ml

Beauty of Joseon - Apricot Blossom Peeling Gel 100ml

Exfoliators

Beauty of Joseon – Apricot Blossom Peeling Gel 100ml

The Beauty of Joseon - Apricot Blossom Peeling Gel is a mild peeling gel made with natural hanbang (traditional Korean herbal medicine) ingredients for smoother and glowing skin. Natural enzymes from apricots and apple fruit extracts power this gentle peeling gel to remove dead skin cells that cause dullness, excess sebum and clogged pores.

Seoul Magic

Seoul Magic

Serums / Essences

Beauty of Joseon – Revive Serum : Ginseng + Snail Mucin – 30ml

This serum is made for skin that has lost its vitality.It contains 'ginseng', which has been used as an important herbal ingredient for a long time, and 3% ‘snail secretion filtrate', which creates the best synergy for skin elasticity.

Seoul Magic

Seoul Magic

Eye Care

Beauty of Joseon – Revive Eye Serum : Ginseng + Retinal – 30ml

Introducing our Revive Eye Serum: a powerful Korean eye cream designed to reduce wrinkles and revitalize the delicate eye area. This serum addresses the loss of protein, collagen, and hyaluronic acid by combining ginseng extract and retinol to enhance skin elasticity and brightness while minimizing irritation.

Seoul Magic

Seoul Magic

Sunscreens

Beauty of Joseon – Relief Sun : Rice + Probiotic SPF50+ PA++++ 50 ml

Rated 5.00 out of 5

Relief Sun is a lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream.

Seoul Magic

Seoul Magic

Hot

Wash Off Face Masks

Beauty of Joseon – Red Bean Refreshing Pore Mask – 140ml

Our pores are essentially pathways that sebum uses to reach the surface of our skin. When dead skin cells and surplus sebum clog these pathways, pores tend to enlarge.

Seoul Magic

Seoul Magic

SOLD OUT

Sunscreens

Beauty of Joseon – Matte Sun Stick : Mugwort + Camelia SPF50 PA++++ – 18g

Matte Sun Stick was developed with Ramón @glowbyramon, an influencer and cosmetic chemist, as the director. It was created after an extensive collaboration by meticulously going through all the processes that fall under BOJ's brand philosophy of Modern Hanbang skin care.

Seoul Magic

Seoul Magic

Wash Off Face Masks

Beauty of Joseon – Ground Rice and Honey Glow Mask – 150ml

The Ground Rice and Honey Glow Mask is a wash-off mask that revitalizes skin using upcycled makgeolli lees and natural rice hull powder. It moisturizes, improves skin texture, and manages tone, while honey helps combat inflammation.

Seoul Magic

Cleansers

Beauty of Joseon – Green Plum Refreshing Cleanser – 100ml

This gentle, slightly acidic cleanser harnesses the power of plum water and mung bean seed extract to cleanse without damaging the natural skin barrier.

Seoul Magic

Seoul Magic

Serums / Essences

Beauty of Joseon – Glow Serum : Propolis + Niacinamide – 30ml

Infused with traditional Hanbang ingredients such as Propolis + Niacinamide, this serum targets dullness, uneven skin tone, and texture. It's a burst of radiance, designed to illuminate and refine your skin, paving the way to a glass-like sheen.

Seoul Magic

Seoul Magic

Serums / Essences

Beauty of Joseon – Glow Replenishing Rice Milk – 150ml

This rice toner modernizes the traditional rice bran water used in the Joseon Dynasty.

Seoul Magic

Seoul Magic

Serums / Essences

Beauty of Joseon – Glow Deep Serum : Rice + Alpha Arbutin – 30ml

This serum is designed for individuals dealing with pigmentation issues and uneven skin complexion. Infused with 68% rice bran water and 2% alpha arbutin, it works diligently to illuminate and boost the health of your skin.

Seoul Magic

Seoul Magic

Serums / Essences

Beauty of Joseon – Ginseng Essence Water – 150ml(5 fl.oz.)

The Ginseng Essence Water is made with 80% ginseng water, harnesses the natural power of ginseng, nourishing and hydrating the skin deeply.

Seoul Magic

Seoul Magic

Cleansers

Beauty of Joseon – Ginseng Cleansing Oil – 210ml

The Beauty of Joseon Ginseng Cleansing Oil provides a gentle yet effective cleanse, effortlessly removing impurities from the skin. Formulated with Glycine Soja Oil as its base, this oil cleanser dissolves dirt, excess sebum, makeup, and sunscreen, leaving your skin perfectly prepped for the next steps of your routine. It cleanses thoroughly without causing dryness or clogging pores, leaving your skin feeling refreshed and clear.

Seoul Magic

Seoul Magic

Hot

Moisturisers

Beauty of Joseon – Dynasty Cream – 50ml

A harmonious blend of deep moisture, radiant glow, and fortified protection. Say goodbye to dryness as you embrace lasting hydration with a glass skin finish. Its firm and creamy texture gives your skin deep, long-lasting moisture and nourishment.